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  • Tips for spokespersons: World Health Organization vaccine safety supporting document / World Health Organization. Regional Office for Europe
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Tips for spokespersons: World Health Organization vaccine safety supporting document / World Health Organization. Regional Office for Europe

Tác giả : World Health Organization. Regional Office for Europe

Nhà xuất bản : World Health Organization. Regional Office for Europe

Năm xuất bản : 2017

Tùng thư : Vaccine safety communication library

Chủ đề : 1. Communication. 2. Public Opinion. 3. Stakeholder Participation. 4. Trust. 5. Technical documents.

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Tóm tắt :

4 p. Vaccine-safety-related events, and how we respond to them, can affect public trust in vaccines and health authorities. These events may or may not be linked to vaccines and include: adverse events following immunization (AEFIs), vaccination programme changes, or events that lead to increased negative public debate on the topic of immunization. The guidance in this library was developed based on lessons learned in countries, as well as scientific evidence and research in the fields of psychology, social and behavioural science, and communication. It is intended to help stakeholders prepare for and avert possible crises, as well as to minimize the negative impacts of any event that has the potential to erode trust. This document presents some principles for successful communicators during a crisis. Following these principles will make it easier for you to ensure transparency through complete, easily understood and accurate communication. Use the document for spokesperson training and to prepare for an interview or press conference.
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 Thư viện  Ký hiệu xếp giá  Dữ liệu nguồn
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https://iris.who.int/handle/10665/346181

 

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