Thư viện tập trung - Thư viện điện tử

Sách, tuyển tập

Tài liệu điện tử

Monitoring and restricting digital marketing of unhealthy products to children and adolescents: report based on the expert meeting on monitoring of digital marketing of unhealthy products to children and adolescents: Moscow, Russian Federation, June 2018 / World Health Organization. Regional Office for Europe

Tác giả : World Health Organization. Regional Office for Europe

Nhà xuất bản : World Health Organization. Regional Office for Europe

Năm xuất bản : 2019

Chủ đề : 1. Adolescent. 2. Alcohols. 3. Child. 4. Digital Technology. 5. Exercise. 6. Marketing. 7. Noncommunicable Diseases. 8. Nutritional Requirements. 9. Pediatric Obesity. 10. Tobacco. 11. Technical documents.

Chia sẻ

Thông tin chi tiết

Tóm tắt :

Despite existing political commitments and policies, the latest evidence shows that children and adolescents are still regularly exposed to digital marketing of many unhealthy products. Such products include alcoholic drinks, foods high in saturated fat, salt and free sugars (HFSS foods), and tobacco, including new products such as electronic cigarettes (e-cigarettes) and other types of electronic nicotine-delivery systems. As time spent online shifts increasingly to social media and mobile devices, where personalized and targeted advertising predominates, the situation is likely to deteriorate. The response from governments and public health institutions to this threat to children’s well-being is lagging far behind, and efforts are complicated by rapid changes in digital and programmatic marketing strategies. Tools and support are urgently needed to facilitate monitoring and implementation of the WHO recommendations in online settings. The WHO European Office for the Prevention and Control of Noncommunicable Diseases organized an expert meeting on monitoring of digital marketing of unhealthy products to children and adolescents in June 2018. Based on that meeting, this report aims to providea tool to support Member States in monitoring digital marketing of unhealthy products to children; the resulting tool – the so-called CLICK monitoring framework – is flexible and can be adapted to national context. The report also describes current digital marketing strategies, the challenges arising from current practices, and some policy options to tackle digital marketing to children and adolescents. xi, 69 p.

Chia sẻ

Hiển thị MARC

Thông tin dữ liệu nguồn

Thư viện	Ký hiệu xếp giá	Dữ liệu nguồn
Tổ chức y tế thế giới		https://iris.who.int/handle/10665/346585

Ldr		00025nam a2200024 a 4500
001		CLN251782870
041	__	$aen
100	__	$aWorld Health Organization. Regional Office for Europe
245	__	$aMonitoring and restricting digital marketing of unhealthy products to children and adolescents: report based on the expert meeting on monitoring of digital marketing of unhealthy products to children and adolescents: Moscow, Russian Federation, June 2018 /$cWorld Health Organization. Regional Office for Europe
260	__	$bWorld Health Organization. Regional Office for Europe ,$c2019
520	__	$axi, 69 p.
520	__	$aDespite existing political commitments and policies, the latest evidence shows that children and adolescents are still regularly exposed to digital marketing of many unhealthy products. Such products include alcoholic drinks, foods high in saturated fat, salt and free sugars (HFSS foods), and tobacco, including new products such as electronic cigarettes (e-cigarettes) and other types of electronic nicotine-delivery systems. As time spent online shifts increasingly to social media and mobile devices, where personalized and targeted advertising predominates, the situation is likely to deteriorate. The response from governments and public health institutions to this threat to children’s well-being is lagging far behind, and efforts are complicated by rapid changes in digital and programmatic marketing strategies. Tools and support are urgently needed to facilitate monitoring and implementation of the WHO recommendations in online settings. The WHO European Office for the Prevention and Control of Noncommunicable Diseases organized an expert meeting on monitoring of digital marketing of unhealthy products to children and adolescents in June 2018. Based on that meeting, this report aims to providea tool to support Member States in monitoring digital marketing of unhealthy products to children; the resulting tool – the so-called CLICK monitoring framework – is flexible and can be adapted to national context. The report also describes current digital marketing strategies, the challenges arising from current practices, and some policy options to tackle digital marketing to children and adolescents.
650	_2	$aNoncommunicable Diseases
650	_2	$aDigital Technology
650	_2	$aMarketing
650	_2	$aAlcohols
650	_2	$aExercise
650	_2	$aNutritional Requirements
650	_2	$aTobacco
650	_2	$aPediatric Obesity
650	_2	$aChild
650	_2	$aAdolescent
655	__	$aTechnical documents
856	__	$uhttps://iris.who.int/handle/10665/346585
900		1
907		https://iris.who.int/bitstream/handle/10665/346585/WHO-EURO-2019-3592-43351-60815-eng.pdf.jpg?sequence=4&isAllowed=y
925		G
926		0
927		SH

Thông tin dữ liệu nguồn

Tài liệu cùng tác giả

Public health aspects of alcohol and drug dependence: report on a WHO conference, Dubrovnik, 21–25 August 1978 / World Health Organization. Regional Office for Europe

Environmental health impact assessment: report on a WHO seminar, Argostoli, Kefalonia, Greece, 2–6 October 1978 / World Health Organization. Regional Office for Europe

Writing about suicide in a responsible way: training course for media professionals and students / World Health Organization. Regional Office for Europe

Manpower development in toxicology: report on a WHO consultation, Copenhagen, 11–15 December 1978 / World Health Organization. Regional Office for Europe

Setting the foundation for quality management in home- and community-based long-term care / World Health Organization. Regional Office for Europe

Lời ngỏ

Mục đích và phương châm hoạt động

Bản quyền